Where your competition is in Pennsylvania
The largest concentrations of appliance repair companies in our Pennsylvania data are in Philadelphia, Pittsburgh, Scranton, Erie, Reading, Allentown, Hanover and Lancaster. Competition for the map pack is heaviest there, and so is the reward: the same review count that dominates a small town is invisible in Philadelphia.
The map pack in Pennsylvania
In Pennsylvania, 28.5% of appliance repair companies have fewer than ten reviews. That is the good news if you have twenty: most of your local competitors are not trying. The bad news is that the three shops in the map pack for Pittsburgh searches are not in that group. They are near 293 reviews and they ask every customer.
The website gap in Pennsylvania
34.3% of Pennsylvania appliance repair companies list no website on their Google profile, more than the national 31.1%. Nationally, appliance repair companies with a website have a median of 39 reviews against 7 without. A five-page site with tap-to-call and a page per service is the cheapest gap to close.
Hours and after-hours calls
11.3% of Pennsylvania appliance repair companies list themselves as open 24 hours. If you take after-hours calls, say so in your profile hours, because Google shows "Closed" in red on a profile that says it is closed. If you do not, list real hours and let missed-call text-back cover the gap, so the caller gets a reply instead of dialing the next name.
How Pennsylvania compares
Of the 49 states in our data, Pennsylvania ranks 9th for the number of appliance repair companies, 15th for median review count, and 24th for the share with no website. The review bar is higher than in most of the country, so plan on a steady review habit rather than a one-time push.
| State | Listed | Median reviews | No site |
|---|---|---|---|
| Pennsylvania | 274 | 30 | 34.3% |
| Connecticut | 111 | 14 | 33.3% |
| Maine | 19 | 22 | 36.8% |
| Massachusetts | 203 | 19 | 31.5% |
| New Hampshire | 41 | 29 | 24.4% |
| New Jersey | 290 | 11 | 27.9% |
| New York | 502 | 14 | 29.1% |
| Rhode Island | 42 | 11 | 28.6% |
What to do first in Pennsylvania
- Put up a real website if you are in the 34.3% without one. Service pages, city pages for Philadelphia, Pittsburgh, Scranton, tap-to-call on every screen.
- Set a review velocity. One review per job day, asked at the door, moves a 30-review shop past the Pennsylvania 75th percentile (103) within a year. The guides have the scripts.
- Finish the Google profile: primary category, every service you offer, real job photos, and hours that match reality. It is free and it is where Pennsylvania customers decide.
- Turn on missed-call text-back. Run the calculator with your own numbers to see what unanswered calls cost.
- Then, and only then, spend on ads. Pointed at a profile with 30 reviews and no website, ads pay for your competitor's education. Pointed at a finished profile, they work.
The full national picture, with percentiles, ratings and hours, is in the benchmark report. The method is on the about page.