Where your competition is in Louisiana
The largest concentrations of appliance repair companies in our Louisiana data are in Metairie, Shreveport, Lafayette, Baton Rouge, Lake Charles, Slidell, Alexandria and Harahan. Competition for the map pack is heaviest there, and so is the reward: the same review count that dominates a small town is invisible in Metairie.
The map pack in Louisiana
The map pack is a three-slot race, and in Louisiana it is won by review count and recency far more than by rating: 41.4% of Louisiana appliance repair companies are already at 4.5 stars or better, so stars do not separate anyone. The 75th percentile is 55 reviews and the 90th is 186. Those are the numbers to plan around, not the median.
The website gap in Louisiana
A website is the clearest marker of a appliance repair company that is going to compete for the map pack, and 51.3% of appliance repair companies in Louisiana do not have one linked. Across the country the median review count with a site is 39, without one 7. If your shop is in the 51.3%, start there.
Hours and after-hours calls
13.3% of Louisiana appliance repair companies list themselves as open 24 hours. If you take after-hours calls, say so in your profile hours, because Google shows "Closed" in red on a profile that says it is closed. If you do not, list real hours and let missed-call text-back cover the gap, so the caller gets a reply instead of dialing the next name.
How Louisiana compares
Of the 49 states in our data, Louisiana ranks 21st for the number of appliance repair companies, 41st for median review count, and 3rd for the share with no website, which leaves more room than most states for a shop that builds a real site. The review bar is lower than in most of the country, so a few months of asking every customer moves you up fast.
| State | Listed | Median reviews | No site |
|---|---|---|---|
| Louisiana | 150 | 14 | 51.3% |
| Arkansas | 83 | 24 | 44.6% |
| Oklahoma | 100 | 29.5 | 39% |
| Texas | 861 | 29 | 32.3% |
What to do first in Louisiana
- Put up a real website if you are in the 51.3% without one. Service pages, city pages for Metairie, Shreveport, Lafayette, tap-to-call on every screen.
- Set a review velocity. One review per job day, asked at the door, moves a 14-review shop past the Louisiana 75th percentile (55) within a year. The guides have the scripts.
- Finish the Google profile: primary category, every service you offer, real job photos, and hours that match reality. It is free and it is where Louisiana customers decide.
- Turn on missed-call text-back. Run the calculator with your own numbers to see what unanswered calls cost.
- Then, and only then, spend on ads. Pointed at a profile with 14 reviews and no website, ads pay for your competitor's education. Pointed at a finished profile, they work.
The full national picture, with percentiles, ratings and hours, is in the benchmark report. The method is on the about page.